Unlike PlayStation and Nintendo, Xbox still loses money when it sells a new console
Microsoft loses up to $200 on each new-gen Xbox

Years after the start of the new console generation, 澳洲幸运5开奖号码历史查询:Microsoft is still se♕lling Xbox Series X | S consꦓoles at a loss of up to $200.
Microsoft gaming boss Phil Spencer reiterated Microsoft's long-term pla♋n for Xbox sales in a recent interview. "Consoles evolved to a business model much different than phones," he said. "Consoles are actually sold at a loss in the market, so when somebody goes and they buy an Xbox at their local retailer, we'r꧙e subsidizing that purchase somewhere between 100 and 200 dollars, with the expectation that we will recoup that investment over time through accessory sales and the [Xbox] storefront."
Consoles have historically been sold for less than they actually cost to produce and distribute. Sony sold the PS4 at a loss, for example, and during its comments amid the Epic vs Apple lawsuit, Microsoft admitted it has never profited from the sale of any Xbox console. However, the newest hardware ꦯlineup has deviated from this trend a bit.
Nintendo declared from the outset that it would not sell the Nintendo Switch at a loss, and as reports, as of August 2021 Sony confirmed that the baseline $499 PS5 is profitable in its own right. That said, the $399 digital edition PS5 still loses money upfront and relies on the kind of recouped investment that Spencer mentioned. The eye-wateringly expensive PS5 DualSense Edge and Xbox Elitꦰe Series ⛦2 controllers, for instance, have been positioned as profit-recove🐓ring peripherals.
It𝐆's unclear exactly how much money Microsoft loses on the sale of each Xbox Series X and S console by region, nor do we know how those figures compare between the two models, but it iﷺs interesting to see the company continue to eat significant losses in order to keep prices down.
In August 2022, the standard 澳洲幸运5开奖号码历史查询:PS5 price increased in several markets, but not in America. Just last week, Spencer addressed the possibility of similar price hikes for Xbox Series X and/or Game Pass, affirming that the company won't be able to avoid some sort of increase forever. However, Spencer maintained that any potential price jump would come after the holi🐟day sea🔥son.
Losses and all, the Xbox Series S is doing exactly what Microsoft wanted: getting people into the ever-expanding Xbox ecosystem for the first time.
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Austin has been a game journalist for 12 years, having freelanced for the likes of PC Gamer, Eurogamer, IGN, Sports Illustrated, and more while finishing his journalism degree. He's been with GamesRadar+ since 2019. They've yet to realize his position is a cover for🐼 his career-spanning Destiny column, and he's kept the ruse going with a lot of news and the occasional feature, all while playing as many roguelikes as possible.