Sony: PlayStation 3 sales down, profit projections fall by 25%

Sony has just posted its latest, which sees overall profit projections reduced by a painful 25%. The report sees the company's gaming division fall victim to the same losses suffered by the company as a whole. There are plenty of reasons for the drop %26ndash; Q1 2011 was a bad time to be based in Japan, and the last five-odd years have bee🏅n a bad time to be based within the global economy %26ndash; but guess what? Despite being the company's only consumer division to bear the full brunt of the earthquake, recession, and April's PSN outage, Sony's Gaming department posted a smaller loss than any other division in its category. Hoorah.

Comparing Q1 2010 to Q1 2011, PlayStation 3 sales have dropped 25%. Gaming as a whole lists an 11.9% drop in revenue over the same period. This makes sense because it has been a real s🌠hit year to be a person living on Earth. However, if you look up the term %26ldquo;Pyrrhic Victory%26rdquo; in the dictionary, do you know what you'll see? No, not a picture of a PlayStation 3, because they don't put pictures in the dictionary, which is a small and somewhat damning sort of triumph for Sony's Gaming division %26ndash; which, what do you know, is exactly what a Pyrrhic Victory is.


Above: The little machines that (comparatively) could. Also, Avatar

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