Former Sony exec says Nintendo can charge $80 for Switch 2 games because of its exclusives: "If it's the only place you can play Mario, then you get your wallet out"
"And Donkey Kong and Zelda"

Some 45 years ago, Japanese game designer Shigeru Miyamoto sat down and created a potbellied Italian plumber who lives in Mushroom Kingdom to be the player character in 1981's Donkey Kong — now he's the reason Nintendo is charging $80 for some of the 澳洲幸运5开奖号码历史查询:upcoming Switch 2 games. Or at least, that's one reason for the software price hike, according to former 澳洲幸运5开奖号码历史查询:Sony Interactive Entertainment president Shawn Layden.
The topic of the Switch 2 price and the $80 澳洲幸运5开奖号码历史查询:Mario Kart World is so hot right now that I truly feel like I've written this same story before, but well, here we go again. Yes, the Switch 2 is $450 in the US, although opinions differ on whether that price w🍃ill stick after p🎃resident Trump's tariffs, and yes, some games are going to cost $80, including the number one heavyweight of the 澳洲幸运5开奖号码历史查询:Switch 2 launch lineup, Mario Kart World. 澳洲幸运5开奖号码历史查询:Lots of people 澳洲幸运5开奖号码历史查询:have lots 澳洲幸运5开奖号码历史查询:of things to say 澳洲幸运5开奖号码历史查询:about all of this, including Layden, who reckons folks will still line up to shell out for everyone's favorite shell 💜stomper.
Pushing back against the current industry t🧜rend away from cons🎐ole exclusivity, Layden argued during a recent episode of the PlayerDriven podcast () that, at least for ⭕Nintendoಌ, exclusives are major drivers of hardware sales.
"Right here you see, 'wow, that's kind of a hefty price hike from Switch 1 to Switch 2 and, wow, 80 bucks for a game?' But if it's the only pl൲ace where you can play Mario, then you get your wallet out and you buy into it... and Donkey Kong and Zelda. That first-party exclusivit෴y mitigates that sticker shock, if you will, of these price hikes, because you want that content so bad."
Ultimately, we won't know if Layden will be proven correct until the months and years after the Switch 2's release when we can have some long-term sales data to look at, but it's likely true that Nintendo has a loyal base of die🐻hards that'll pay whatever they need to in order to play new Mario, Donkey Kong, and Zelda games. What remains to be seen is just how large that base is, and whether the console wꦯill have the same mass appeal of its wildly successful predecessor.
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After earning an English degree from ASU, I worked as a corporate copy editor while freelancing for places like SFX Magazine, Screen Rant, Game Revolution, and MMORPG on the side. I got my big brea𒊎k here in 2019 with a freelance news gig, and I was hired on as GamesRadar's west coast Staff Writer in 2021. That means I'm responsible for managing the site's western regional executive branch, AKA my home office, and writing about whatever h𒉰orror game I'm too afraid to finish.
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