If franchises are the future, we could end up with an entirely different entertainment landscape

Harry Potter and the Deathly Hallows Part 2
(Image credit: Warner Bros.)

More, more, more – not the tagline for one of the澳洲幸运5开奖号码历史查询: three GameStop projects on the way, but apparently the new ethos of most major film studios. Warner Bros. are expanding two of their franchises, with a new Harry Potter series reportedly in the works and several Game of Thrones澳洲幸运5开奖号码历史查询: prequels apparently in development, including 澳洲幸运5开奖号码历史查询:House of the Dragon. But it's unclear if this is what fans want.

澳洲幸运5开奖号码历史查询:The Crimes of Grindelwald, the sequel to Harry Potter spinoff澳洲幸运5开奖号码历史查询: Fantastic Beasts and Where To Find Them, received a lukewarm response and disappointed at the box office.澳洲幸运5开奖号码历史查询: Fantastic Beasts 3 has been in turmoil, with澳洲幸运5开奖号码历史查询: Johnny Depp stepping away from his role of Gellert Grindelwald and澳洲幸运5开奖号码历史查询: Mads Mikkelsen replacing him. Plus, Gaꩲme of Thrones season 8 was so controversial the Seven Kingdoms have practically vanished from pop culture. Both of these franchises are already running out of steam, and while fresh installments could revive them, it's just as possible that they will leave audiences exhausted. The urge to tu♌rn everything into an expanded universe could be bad for the entertainment industry in the long run.

Johnny Depp in Fantastic Beasts: The Crimes of Grindelwald

(Image credit: Warner Bros.)

Not everything can replicate the success of the Marvel Cinematic Universe, or the rapidly growing Star Wars franchise. The DCEU, AKA the DC Extended Universe, floundered upon launch and even now has an unclear future, with the highly anticipated澳洲幸运5开奖号码历史查询: Zack Snyder's Justice League apparently澳洲幸运5开奖号码历史查询: leading nowhere. Then there's the cautionary tale of Universal's Dark Universe, which had to be reworked after 澳洲幸运5开奖号码历史查询:The Mummy fell flat.

Even Disney makes missteps. At their Investor Day event, the澳洲幸运5开奖号码历史查询: sheer amount of projects announced – the majority of them spinoffs – led to some huge developments getting lost in the noise. Hardly anyone seemed to notice Ironheart, which is set to introduce Tony Stark's successor, or Secret Invasion, a potentially 澳洲幸运5开奖号码历史查询:Endgame-level event. This is a symptom of oversaturation, of audiences so overwhelmed with content that it's difficult to be excited for eveওrything.

The Mummy

(Image credit: Universal Pictures)

It's not just franchise fatigue that's a problem, either. The future of cinema after the pandemic is uncertain, and post-lockdown, we could end up with a franchiꦉse-focused entertainment landscape with no space for smaller films. It's something actor and filmmaker Ben Affleck has considered, telling : "I think after COVID… There will probably be like 20 to 25 movies a year that are distributed and they'll all be big IP movies, whether it's the type of movies that Disney makes like Aladdin or Star Wars or Avengers, something where you can count on the low-end being half a billion dollars worth of business. And I think it's going to be very, very difficult for dramas and sort of mid-budget movies like [The Town] to get theatriꦑcal distribution. You'll either see massive, massive movies getting huge wide-scale distribution or small movies doing little prestige releases in a few theaters but mostly being shown on streamers."

These types of films could go to streaming, but with so many platforms available, it's unlikely everyone is subscribed to every streamer, which causes a completely different problem. Martin Scorsese touched on this for. "In many places around this country and around the world, franchise films are now your primary choice if you want to see something on the big screen," he wrote. "It's a perilous time in film exhibition, and there are fewer independent theaters than ever. The equation has flipped and streaming has become the primary delivery system. Still, I don't know a single filmmaker who doesn't want to design films for the big screen, to be projected before audiences in theaters." This was long before the pandemic, and Warner Bros.' 2021 release strategy, which will see films like Matrix 4 and Dune澳洲幸运5开奖号码历史查询: debut on HBO 🔯Max and in theaters simultaneously.

The Avengers

(Image credit: Disney/Marvel)

It's clear that we're headed towards a franchise-based future that has less space for small, standalone stories. And that's not getting into issues like the fact that there are less than 10 openly LGBTQ+ characters in the Harry Potter, Star Wars and Marvel franchises combined. If only these entertainment juggernauts ar▨e given widespread theatrical releases, a multiplicity of voices and storie✃s will be harder to come by.

If only these ente🦩rtainment juggernauts are given widespread theatrical releases, a multiplicity of voiceꦫs and stories will be harder to come by

Still, there's a silver lining. Streamers are willing to take chances on non-franchise films, relying more and more on big-name directors with bright ideas.澳洲幸运5开奖号码历史查询: Marriage Story's Noah Baumbach has signed an exclusivity deal with Netflix, which recently launched mid-budget movies澳洲幸运5开奖号码历史查询: Malcolm & Marie, The Dig, and Pieces of a Woman – all within a month. HBO Max has balanced out its superhero releases with the likes of The Little Things, while Apple TV Plus are financing Scorsese film Killers of the Flower Moon. These types of films will find their way to audie𓆏nces – but perhaps not on the big screen, which is a massive loss for theaters and theater-goers.

Franchises are not a bad thing: look at all the joy澳洲幸运5开奖号码历史查询: Baby Yoda brought us in 2020 while the real world was so scary, or the uptick of interest in澳洲幸运5开奖号码历史查询: classic sitcoms after 澳洲幸运5开奖号码历史查询:WandaVision hit Disney Plus. As long as streamers can allow different films to reach♉ audiences, albeit potentially smaller ones, there's no need to panic – and the solution to franchise fatigue and oversaturation, it seems, is fairly simple: less is more.


Check out what films are headed our way this year with our guide to 2021's 澳洲幸运5开奖号码历史查询:movie release dates.

Molly Edwards
Deputy Entertainment Editor

I'm the Deputy 🐠Entertainment Editor here at GamesRadar+, covering all things film and TV for the site's Total Film and SFX sections. I previously worked on the Disney magazines team at Immediate Media, and also wrote on the CBeebies, MEGA!, and S🐎tar Wars Galaxy titles after graduating with a BA in English.